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Diwali Special Collection

Festive season campaign for home decor

Client: Urban Space
Frames: 4
Format: 9:16 · 1.91:1
Master: 1080×1920

CONTACT SHEET · DIWALI · 4 FRAMESAPPROVED ✓

Diwali Special Collection — frame 1 of 4 — 01A9:16 · 1080×1920

Diwali Special Collection — frame 2 of 4 — 02A9:16 · 1080×1920

Diwali Special Collection — frame 3 of 4 — 03A9:16 · 1080×1920

Diwali Special Collection — frame 4 of 4 — 04A1.91:1 · 1200×628

◆ The brief

Diwali is the biggest home decor buying season in India. Urbanspace needed festive creatives that felt celebratory without being generic — standing out among hundreds of competing Diwali sale ads.

◆ The idea

We designed a 'Dil Wali Diwali' (Diwali from the heart) themed campaign with traditional motifs blended into modern layouts. Multiple format variations ensured the campaign worked across Instagram, Facebook, and WhatsApp.

◆ The impact

The Diwali campaign became Urbanspace's most-shared organic content, with customers using the creatives as festive greetings — extending reach far beyond paid media.

Festival MarketingMulti-format DesignWhatsApp Ads

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