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Payday Sale Campaign

Promotional sale creatives across product lines

Client: Urban Space
Frames: 5
Format: 1:1 · 16:9
Master: 1024×1024

CONTACT SHEET · PAYDAY · 5 FRAMESAPPROVED ✓

Payday Sale Campaign — frame 1 of 5 — 01A1:1 · 1024×1024

Payday Sale Campaign — frame 2 of 5 — 02A16:9 · 1920×1080

Payday Sale Campaign — frame 3 of 5 — 03A1:1 · 1024×1024

Payday Sale Campaign — frame 4 of 5 — 04A1:1 · 1080×1080

Payday Sale Campaign — frame 5 of 5 — 05A1:1 · 1080×1080

◆ The brief

Urbanspace runs monthly payday sales but the creatives were becoming repetitive. They needed fresh designs each month that still maintained brand recognition while driving urgency.

◆ The idea

We created a modular design system for sale ads — consistent typography and layout with rotating hero products and color accents. Each month feels new but unmistakably Urbanspace.

◆ The impact

The payday sale became a reliable revenue driver, with the consistent design system reducing creative production time by 60% while maintaining strong conversion rates.

Sale CampaignsDesign SystemsConversion Optimization

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